JIL has the unique distinction of being one of the largest integrated distilleries manufacturing potable alcohol in Asia, and the first in India with in-house facilities for producing molasses and non-molasses based potable alcohol from fully automated distillation plants.
Jagatjit Industries Limited’s guiding philosophy – “A Heritage of Quality” – finds expression at all levels of its activities: quality in manufacturing, technology and in its relationships with its employees, dealers and customers.
In 2015, Roshini Sanah Jaiswal took over as Promoter and Chief Restructuring Officer, taking upon her shoulders a – at the time – seventy-one year old legacy. Driving change, and keeping with JIL’s belief in embracing modernisation to keep abreast of changing times and trends, Ms Jaiswal has upgraded the company’s technology and automation capabilities to increase efficiencies, ensuring agility and dynamism in thought and deed.
JIL is constantly taking steps towards redefining its methodologies and rejuvenating its brands, by expertly balancing the richness of its legacy with the dynamism of the digital age. The idea is to provide value in all aspects of its business in order to script a story of being market leaders.
To be drafted based on industry scenario for the last 3-5 years, major challenges that JIL has been facing, key achievements, the restructuring process and how it has been yielding results, and various hi-points that can contribute to the bigger direction that company has been taking.
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Core values of JIL
Our Core Values Are :
- We take ownership for the work we do.
- We work collaboratively as a team to ensure success.
- We respect and trust each other.
- We don’t cheat.
- We encourage creativity and out of the box thinking.
- We are never too old to learn.
- We do more with less.
- We are not afraid to treat women as equals.
- We will be consistent and efficient.
Core values of JIL
In 2015, Roshini Sanah Jaiswal took over as Promoter and Chief Restructuring Officer at Jagatjit Industries Limited (JIL), taking upon her shoulders a seventy-one year old legacy – at the time – created by her esteemed father and grandfather.
JIL is structured to be agile in thought and dynamic in purpose and, therefore, future-ready.
Keeping with JIL’s belief in embracing modernisation to keep abreast of changing times and trends, the company constantly upgrades its technological and automation capabilities to increase efficiencies.
JIL is constantly taking steps towards redefining its methodologies and rejuvenating its brands. The idea is to provide value in all aspects of its business in order to script a story of being market leaders. JIL has always striven to balance the richness of its legacy with the dynamism of the digital age by ensuring a diverse, engaged and collaborative work culture.
All of this helps build on JIL’s already extensive portfolio of Whiskeys (Single Malt and Scotch), Gins, Rums, Brandys and Vodkas. This includes three IMFL (Indian Made Foreign Liquor) brands in the ‘Millionaires’ Club’ – selling more than a million cases each.
In India, JIL is a household name in North-East India, Andhra Pradesh, Telangana, Kerala, Odisha, West Bengal & Jharkhand. Internationally, JIL products have become popular in UAE, Oman, Saudi Arabia, Bangladesh, Sri Lanka, Malaysia, the UK and several Eastern European and African countries.
Moving forward, JIL promises to continue with the legacy of the founding principles of the company, ensuring quality and customer delight is kept intact in the DNA of its brands.
CRO And Promoter
Over our enriching journey of more than seventy years in liquor manufacturing, what we have learnt is to embrace modernization, to keep up with the changing trends. A legacy like ours demands passion and ownership that cannot be overlooked. While a lot did change over the last decade, we are once again scripting a story of being market leaders. At Jagatjit, we have been undergoing a massive restructuring, that started in 2014. As a part of the restructuring, we have upgraded our technology & automation to increase efficiencies and revamped our culture and even our physical offices. There has been prime focus on marketing our brands to regain market share and spends have increased on developing creative, experimental and experiential marketing campaigns.
We are laser focused on evolving our business to deliver more value for our customers, shareholders and other stakeholders. We at Jagatjit value our relations with our stakeholders, dealers and consumers. Our vision is to develop a ‘Heritage of Quality’ for our people that have encouraged us to take steps towards redefining our methodologies and relooking our brands.
The next few years will prove to be exciting times for Jagatjit Industries as we continue to transform our business. The idea is to focus on sales, managing costs, and being focused on providing value to our customers. As a part of this transformation we are also working towards developing a diverse, engaged and collaborative work culture.
|Started in the Year||Products|
|1997 – 98||
Years to Remember
|Name of the Brand||
Year of Launch
|Bonnie Scot Whisky||1971|
|Binnies Range of Products||1971|
|A C Brandy||1981|
|Aristocrat Premium Whisky||1983|
|Captain Henry Rum||1985|
|Black Velvet Whisky||1990|
|Executive Club Whisky||1990|
|Fortune Gold Whisky||1994|
|Aristocrat Supreme Select Whisky||1997|
|ACP Gold Whisky||2002|
|Aristocrat Black Whisky||2002|
|Aristocrat Old Reserve Whisky||2003|
|AC SEKC Whisky||2003|
|King Henry VIII Blended Scotch Whisky||2012|
|Royal Pride Single Malt Whisky||2014|